New Product Development & Launch

Let’s get noticed.

Wow The Crowds

Many product launches are spectacular flops, even though there was nothing wrong with the product itself.

This is due to flaws in planning and insufficient experience and knowledge.

The team at Leadership Empowerment has decades of experience and has launched dozens of major international brands. What’s more, we will show you the specific issues that can change a poor product launch into one that archives multi-million dollar sales results.

You will be empowered with ways to tap into real strategies for resounding product launch success.

Are You Really, Truly Ready To Launch?

Take a look at the following questions:

Do you have a 360 degree understanding of the key and attractive segments in your market?
Do you know more about your close competitors than they do about themselves?
Have you nailed alignment and engagement of your organisation and all trade partners?
Have you built a detailed marketing plan that accurately forecasts the sales you KNOW will occur?
Have you written a marketing communications brief that nominates the specific results without constraining creativity?
Are you certain without a doubt that you will soon have a product in the home or office of every one of your target buyers?
Do you know buyer hot points, product category issues, and the class and nature of your innovation and competitive advantage?

If you do not respond with a resounding “yes” to any of these questions, you need Leadership Empowerment.

Book A Free Consultation