Mastering Market Frameworks: BCG, Ansoff & McKinsey’s 7-S

WEEK ONE – The Marketing Mindset: Mastering Fundamentals & Avoiding AI Pitfalls
- Course Roadmap: What You’ll Master in Marketing
  - Quiz
- AI in Marketing: Game-Changer or Growth Killer?
WEEK TWO – Cracking the Code: What Marketing Really Means
WEEK THREE – The Strategist’s Toolbox: Market Research & Competitive Analysis
WEEK FOUR – The Science of Influence: Understanding Your Customers
- The Psychology of Buying: What Makes People Say ‘Yes’
- People Power: The Secret Weapon in Marketing Success
WEEK FIVE – The Art of Persuasion: Mastering the Promotional Mix
WEEK SIX – Product Mastery: From Branding to Market Domination
WEEK EIGHT – Mastering Distribution: Process vs. Place in Marketing
- Beyond Brick-and-Mortar: The Evolution of Distribution Channels
- Optimizing Operations: How Systems & Logistics Drive Business Growth
WEEK NINE – The Pricing Playbook: Psychological Pricing & Revenue Growth
- The Science of Pricing: Why People Pay More
- Dynamic Pricing & Competitive Strategy
WEEK TEN – Leadership, Ethics & The Future of Marketing
WEEK ELEVEN – The Marketing Mastery Playbook: Final Insights & Next Steps
- Final Takeaways & Key Learning Outcomes
- Applying What You’ve Learned: The Next Steps for Success