Blog Posts | LeadershipEmpowerment

Forecasting Sales We have the sales forecasting methods , knowledge, tools and abilities to accurately forecast business opportunities. From simple product launches to new corporate ventures, we can d...

Feb 25, 2025 Blog

Leigh Cowan

Managing Customer Relationships & Customer Experience

A Customers’ recommendation, ambivalence, or opinion can effect your brand and propagate word-of-mouth influence. What is Customer Relationship Management (CRM)? Customer Relationship Management (CRM)...

Feb 25, 2025 Blog

Leigh Cowan

Business Development

Marketing Led Business Development Consulting Interested in Business Development? Looking for new ideas in business? Want to turn business ideas into marketing opportunities? Looking for Marketing Mix...

Feb 25, 2025 Blog

Leigh Cowan

Business Marketing

Advanced Corporate & Business Marketing & Management Tactics to ensure you succeed Business marketing is far more than just advertising or selling, or managed promotion. Business Marketing is coordina...

Feb 25, 2025 Blog

Leigh Cowan

Category Management

Category Review Content & Presentation Retail Marketing no longer tolerates weak marketing. Category Management is a science and those without the scientific knowledge of Category Management are quick...

Feb 25, 2025 Blog

Leigh Cowan

Consumer Marketing

Improve Performance Advanced Understanding of Consumer Behaviour Trained to understand how consumers make choices, we delve into your target audience. Using advanced methods of analysing Consumer buyi...

Feb 25, 2025 Blog

Leigh Cowan

How to Sample Products

Product Sampling creates enduring Market Share REQUEST PRODUCT SAMPLING ADVICE Avoid the Six Common Mistakes in Product Sampling Sample size – How much should you provide? Packaging design – Sachets a...

Feb 25, 2025 Blog

Leigh Cowan

Write a Better Marketing Plan

How to Identify a Good Marketing Plan A good marketing plan should achieve marketing objectives and provide the action program necessary to implement the strategies that meet those objectives. Inciden...

Feb 25, 2025 Blog

Leigh Cowan

Multi Level Marketing (MLM)

Multi Level Marketing Why do some people dislike Network Marketing, multi level Marketing / MLM with a passion? (Short Answer = It saves time!) Do the MLM Math! Your MLM “up line” will assure you ANYO...

Feb 25, 2025 Blog

Leigh Cowan

Shop-DIY

As we compile helpful ‘bits and pieces’ into PDF they will be placed on this site, so check it regularly. To take your own appendix out unless you were an experienced and qualified surgeon, would be c...

Feb 25, 2025 Blog

Leigh Cowan

Marketing for Banks & Financial Institutions

There’s a LOT of Noise About Bank Marketing! Sadly, the noise is mostly about Marketing Communications… on-line tricksters who don’t actually understand the Definition of Marketing … and/or operationa...

Feb 25, 2025 Blog

Leigh Cowan

Marketing for Legal Firms

Marketing Knowledge saves legal firms marketing costs. Understanding the best methods of marketing for legal firms generates more new business, and better clients, while building long-term advantage o...

Feb 25, 2025 Blog

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